 |
| Latest news |
|
|
Peloton plans to reinvent itself as part of major rebrand
Peloton has announced a major rebrand as part of a 'realignment' of its services. Announcing what it calls a 'next chapter', Peloton said the rebrand will see it broaden its remit from being known predominantly as a hardware company, to one focused on programming and offering fitness to "everyone, at any
.... more |
|
|
Julia Klim announces Equinox Circle loyalty programme
Lifestyle brand, Equinox has signed a deal with eight high-end consumer brands to create a new loyalty programme of benefits for members. Called Equinox Circle, the initiative is the brainchild of Julia Klim, VP of strategic partnerships and business development for the high-end fitness company. Each of the
.... more |
|
|
Serco Leisure takes over David Lloyd Maidstone
Serco Leisure is taking over the management of a health club previously operated by David Lloyd. In February, David Lloyd notified members at Lockmeadow club in Maidstone that it would be closing the club at the end of May. Serco Leisure then entered into talks with Maidstone Borough Council (MBC) regarding the
.... more |
|
|
Jack Shakespeare joins 4Global
Jack Shakespeare, UK Active's director of research, policy and communications, is leaving the organisation to join UK-based data, services and software company 4Global as its director of strategic projects. Shakespeare has spent more than six years at UK Active and joins 4Global at a time of significant
.... more |
|
|
Coronation Street experience gets investment ahead of reopening
The popular Coronation Street Tour in Manchester, UK, has been expanded into a brand new visitor attraction that will open to the public next month. Until now, fans of the world's longest-running soap opera have been able to visit the external sets of the show at MediaCityUK on a guided tour that takes in the
.... more |
|
|
Legal ruling scraps VAT on gym memberships for councils in the UK
Councils in the UK will benefit from hundreds of thousands of pounds of extra revenue due to a change in VAT legislation. Prior to March 2023, local authorities managing in-house leisure facilities were required to treat income from services such as gym memberships as business activities and pay VAT to HMRC on
.... more |
|
|
Tim Colston launches Superyacht Fitness to target the luxury market
A new wellness brand is targeting the superyacht market with bespoke health and fitness solutions. Founded by entrepreneurs Glen Taylor and Tim Colston, Superyacht Fitness is offering a range of services – from designing and outfitting gym areas to providing fitness programming, personal training and
.... more |
|
|
Ukrainian war museum among winners of Museums + Heritage Awards
The winners of this year's Museums + Heritage Awards have been revealed, with the National Museum of the History of Ukraine in the Second World War receiving a Judges’ Special Recognition Award for "documenting history in real-time". Since Russia invaded Ukraine in February 2022, the Museum has collected more
.... more |
|
|
Fitscope partners with Bodycraft to deliver virtual fitness classes
US fitness tech firm Fitscope has secured a deal with equipment manufacturer Bodycraft to supply its on-demand workouts for Bodycraft's cardio equipment. Fitscope specialises in creating studio classes and fitness content for connected fitness equipment. The content, which is created at its own,
.... more |
|
|
|
 |
|
|
|
